avarix

Privacy policy

Last updated 13 October 2026

Avarix is an AI receptionist for small businesses. It answers phone calls and website chats for a business, takes messages and can book appointments. Avarix is run by Apped ("we", "us"). This policy explains what data we collect, why, and what you can do about it.

If you have a question about your data, email [email protected].

Who this policy covers

  • Businesses that sign up for Avarix, and their team members.
  • Callers and website visitors who talk to a business's assistant.

For callers and website visitors, the business you contacted decides how your details are used. We process that data for the business, under its instructions. If you want to see or delete what you told a business, contact that business first. You can also email us.

What we collect

  • Account details: your name, email address, business name and the settings you choose.
  • Business information: the facts you give Ava about your business, such as opening hours, services and answers to common questions.
  • Calls: the caller's phone number, call recordings, transcripts, summaries and any message or booking details the caller gives.
  • Website chats: the chat messages and any contact details the visitor gives.
  • Billing: your subscription and payment status. Card details are handled by Stripe and never stored by us.
  • Technical data: basic logs such as IP address and browser type, used to keep the service secure and working.

How we use it

  • To answer calls and chats for your business, and to show you what happened in your Inbox.
  • To take messages, flag questions Ava could not answer, and book appointments you have allowed.
  • To send you emails about calls, your account and the service.
  • To bill you, prevent abuse and spam calls, and keep the service secure.

We do not sell your data. We do not use it for advertising.

Google Calendar

If you connect a Google Calendar, Avarix asks Google for permission to:

  • See when you are busy (free/busy times), so Ava only offers times you are free.
  • See and create events in your calendar, so Ava can book appointments and you can see your calendar inside Avarix.
  • See your email address, so we can show which Google account is connected.

We store the connection securely and encrypted. We do not keep a copy of your calendar events. We read them from Google when they are needed and only for the purposes above. Ava may use your free and busy times while it talks to a caller, to offer a time that suits you.

Avarix's use and transfer of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements. We do not use Google user data for advertising, we do not sell it, we do not let people read it except where you ask us to for support, for security, or where the law requires it, and we do not use it to develop, improve or train AI models.

You can disconnect your calendar at any time in Avarix Settings, or from your Google account permissions. When you disconnect, we delete the stored access.

Who we share data with

We use trusted providers to run Avarix. They only process data to provide their service to us.

  • Telnyx: phone numbers, calls and the live voice assistant.
  • Google: AI models (Gemini) that write Ava's replies, and Google Calendar if you connect it.
  • SMTP2GO: sending emails.
  • Stripe: payments.
  • Cloudflare: hosting the website and protecting it from attacks.
  • Our server host: our servers and database are in London, UK.

Some providers process data outside the UK. When they do, we rely on the legal safeguards the UK allows, such as the UK International Data Transfer Addendum.

How long we keep it

We keep your data while your account is open. When you close your account, we delete or anonymise it, unless we must keep some of it by law, for example billing records.

Your rights

Under UK data protection law you can ask to see, correct, delete or move your data, and you can object to how we use it. Email [email protected] and we will reply within one month. If you are not happy with our answer, you can complain to the Information Commissioner's Office.

Security

Data is encrypted when it travels over the internet. Secrets such as calendar access are also encrypted when stored. Each business can only see its own data.

Changes to this policy

If we make an important change, we will tell businesses by email before it takes effect. The date at the top shows when this policy last changed.